Body Language: Reading Body Language as a Sales Tool

Audio - SoftSkills, Sales and Marketing, SoftSkills

11 Lessons

32 hours 0 mins

Body language can make or break our efforts to establish long, trusting relationships. Our body language can help to reinforce and add credibility to what we say, or it can contradict our words. Understanding what signals you are sending, as well as being able to read the signals that your clients send, is an essential skill in sales and throughout our lives. What is your body language saying about you? Find out in this one day workshop!

What will you learn?

Apply your knowledge of body language to improve communication
Understand the impact of space in a conversation
Understand the nuances of body language from a range of areas including your face, hands, arms, legs, and posture
Use mirroring and matching techniques to build rapport
Shake hands with confidence
Dress for success

What topics are covered?

Body language
Give me some space!
What’s your face saying?
What’s your body saying?
Mirroring and leading
Monitoring your posture
Dressing up
Shaking hands
Role plays and interactive activities

Lessons

Body Language
3 hours 0 mins
To begin, participants will explore what body language means and how it can make a difference in our relationships with others. Participants will also brainstorm body language that can be related to trust and likeability.
Give Me Some Space!
3 hours 0 mins
This session will explore the concept of personal space and what distance is appropriate for professional discussions. Participants will also get a good understanding of appropriate space through an exercise.
What’s Your Face Saying?
3 hours 0 mins
Next, participants will learn about the different aspects of facial expressions, including smiles, head position, eye signals, and micro expressions.
What’s Your Body Saying?
3 hours 0 mins
In this session, participants will examine the meaning of gestures and learn how to use their hands to emphasize what they say. The position of hands, feet, legs, and arms will all be discussed.
Pre-Assignment Review
3 hours 0 mins
Next, participants will discuss their pre-assignment, which asked them to study humans in their natural environment.
Mirroring and Leading
3 hours 0 mins
This session will explore some principles from neuro-linguistic programming to help participants understand and evaluate body language. Topics will include rapport, matching, mirroring, leading, and pacing.
Monitoring Your Posture
3 hours 0 mins
Good posture sends a likeability signal and a confident message. This session will help you get started on the road to good posture.
Dressing Up
3 hours 0 mins
Next, participants will learn why dress is so important and how they can use their wardrobe to help send a positive, professional message.
Shaking Hands
3 hours 0 mins
Developing a professional handshake is one of the most valuable business skills that a person can cultivate. This session will explore the factors of a good handshake, offer alternatives for when a handshake is not appropriate, and give participants a chance to practice a winning introduction.
How Are You Doing?
3 hours 0 mins
To wrap up the course, participants will role play a sales scenario and use their body language to make a specific impression.
Workshop Wrap-Up
2 hours 0 mins
At the end of the day, students will have an opportunity to ask questions and fill out an action plan.

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Body Language: Reading Body Language as a Sales Tool